Cookie Policy
This Cookie Policy explains what cookies are, how SchoolCare uses them on our website, and how you can control your cookie preferences. We are committed to transparency about our data practices and compliance with UK GDPR requirements.
What Are Cookies?
Cookies are small text files stored on your device (computer, tablet, or smartphone) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners. Cookies allow websites to recognise you and remember your preferences, improving your browsing experience.
There are two main types of cookies: session cookies (which are deleted when you close your browser) and persistent cookies (which remain on your device until they expire or you delete them).
Types of Cookies We Use
SchoolCare uses cookies in three main categories to provide, secure, and improve our website. Below is a detailed explanation of each category and the specific cookies we use.
Cookies Required for Site Functionality
Essential cookies are necessary for the core functionality of our website. They enable basic functions such as user authentication, security, and session management. These cookies are always enabled, as the website cannot function properly without them. You cannot opt out of essential cookies, but you can delete them through your browser settings (though this may affect your ability to use certain features).
WordPress Session Cookie (wordpress_logged_in)
Maintains your login session when you access protected areas of the website. Expires when you log out or after a set period of inactivity. Essential for user authentication and account security.
WordPress Security (wordpress_sec)
Contains security tokens used to verify your login session. Helps protect against unauthorised access and cross-site request forgery (CSRF) attacks. Required for secure authentication.
CSRF Token (wp_nonce)
Prevents cross-site request forgery attacks by verifying that requests come from your browser and not from a malicious third-party website. Critical security measure for form submissions.
WordPress User Preferences (wordpress_user_id)
Remembers your user account information when logged in, allowing the site to personalise content and settings to your account.
Cookies for Performance Monitoring
We use Google Analytics 4 (GA4) to understand how visitors use our website. These cookies collect information about how you interact with our site, such as which pages you visit, how long you stay on each page, and how you navigate the site. This information helps us improve our website’s performance, content, and user experience.
GA4 cookies are optional and can be disabled through your cookie preferences. However, disabling analytics cookies means we cannot gather data about how our website is performing or how it can be improved.
_ga
Google Analytics cookie that persists across all visits. Used to distinguish unique users and assign a unique ID to calculate visitor, session, and campaign data. Expires after 2 years.
_ga_[measurement_id]
Secondary Google Analytics cookie used for aggregating data across multiple properties. Stores session-specific information and page view data. Expires after 2 years.
_gid
Google Analytics cookie used to store information about page views and user interactions. Helps Google Analytics identify unique sessions and track user behaviour. Expires after 24 hours.
Google Analytics Privacy: Google Analytics is provided by Google LLC and is subject to Google’s privacy policy. Google uses GA4 data to provide anonymised reporting about website traffic and user behaviour. You can opt out of Google Analytics tracking at any time using your browser settings or by installing the Google Analytics Opt-out Browser Add-on.
Cookies for Advertising and Tracking
We use marketing cookies from third-party platforms to track user behaviour and display targeted advertising. These cookies collect information about your browsing activity across multiple websites, allowing advertisers to show you relevant ads based on your interests. Marketing cookies are entirely optional and can be disabled through your cookie preferences.
Facebook Pixel Cookies
We use the Facebook Pixel to track conversions from Facebook ads and to build audiences for retargeting. This allows us to understand which ads are effective and to show relevant content to users interested in our services.
_fbp
Facebook Pixel cookie used to identify unique browsers and track user behaviour. Allows Facebook to attribute conversions and build custom audiences. Expires after 90 days.
_fbc
Facebook cookie used to track user behaviour when redirected from a Facebook ad click. Helps measure campaign effectiveness and retargeting. Expires after 90 days.
LinkedIn Cookies
We use LinkedIn tracking to understand how our business and professional services content performs with LinkedIn users, and to retarget users who have visited our site.
li_sugr
LinkedIn cookie used for ad tracking and personalisation of advertising. Helps LinkedIn match LinkedIn users to our website visitors. Expires after 90 days.
bcookie
LinkedIn browser cookie used as a universal unique identifier. Allows LinkedIn to identify users across sessions and websites. Expires after 2 years.
lidc
LinkedIn cookie used for routing and load balancing on LinkedIn’s infrastructure. Facilitates proper delivery of LinkedIn services. Expires after 24 hours.
UserMatchHistory
LinkedIn cookie used for matching LinkedIn users with website visitors and tracking ad conversions. Essential for LinkedIn advertising effectiveness. Expires after 30 days.
How to Manage Your Cookie Preferences
We provide a cookie consent banner when you first visit our website, allowing you to accept, reject, or customise your cookie preferences. You can manage your preferences at any time by clicking the cookie settings button (gear icon) at the bottom right of the page.
Cookie Consent Banner
Our cookie consent banner allows you to:
- Accept All: Enable all non-essential cookies (analytics and marketing)
- Reject All: Disable all non-essential cookies (only essential cookies remain active)
- Save Preferences: Customise which categories of cookies are enabled
Your consent preference is stored in a cookie called sc_cookie_consent that expires after 1 year. You can change your preferences at any time by clicking the cookie settings gear icon.
Browser Settings
You can also manage cookies directly through your browser settings. Most modern browsers allow you to:
- View cookies stored on your device
- Delete all or specific cookies
- Block all cookies or specific types of cookies
- Set preferences for different websites
Instructions for managing cookies in popular browsers:
Google Chrome
Settings → Privacy and Security → Cookies and other site data. You can delete cookies, see all cookies and site data, or block cookies from specific websites.
Mozilla Firefox
Preferences → Privacy & Security → Cookies and Site Data. You can manage cookies, view stored cookies, and set privacy preferences.
Apple Safari
Preferences → Privacy → Cookies and website data. You can view cookies and manage which websites can store cookies on your device.
Microsoft Edge
Settings → Privacy, search, and services → Cookies and other site data. You can clear cookies, view stored cookies, and manage site-specific preferences.
Note: Disabling cookies may affect the functionality of our website and limit your ability to access certain features. Essential cookies cannot be disabled as they are required for site security and functionality.
Third-Party Cookies
Our website integrates with the following third-party services that set their own cookies:
Google Analytics (Google LLC)
Google Privacy Policy | Google Analytics Cookies
Google Analytics collects website traffic data and user behaviour information. Data is anonymised and used to generate reports about website performance.
Facebook Pixel (Meta Platforms, Inc.)
Facebook Privacy Policy | Facebook Pixel Documentation
Facebook Pixel tracks conversions and builds audiences for advertising. Facebook uses your data according to their privacy policies.
LinkedIn Tracking (LinkedIn Ireland Unlimited Company)
LinkedIn Privacy Policy | LinkedIn Advertising
LinkedIn cookies track user interactions and build audiences for professional advertising. LinkedIn uses your data according to their privacy policies.
These services may share data with their own partners and may use data for purposes beyond our website. We recommend reviewing their privacy policies to understand how they use your data.
Your Rights Under UK GDPR
Under the UK General Data Protection Regulation (UK GDPR), you have the following rights regarding your data:
- Right of Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: You can request that we correct inaccurate personal data.
- Right to Erasure: You can request deletion of your personal data (subject to certain exceptions).
- Right to Restrict Processing: You can request that we limit how we use your data.
- Right to Data Portability: You can request your data in a machine-readable format.
- Right to Object: You can object to our processing of your data for specific purposes.
- Rights Related to Automated Decision Making: You have rights regarding decisions made solely by automated processing.
To exercise any of these rights, please contact us at sales@schoolcare.co.uk or call 0333 358 1333. We will respond to your request within 30 days.
Cookie Policy Questions and Updates
If you have any questions about this Cookie Policy or how SchoolCare uses cookies, please contact us:
SchoolCare Ltd
Address: Suite 5a, Hillfields House, Castleman Way, Ringwood, Hampshire, BH24 3BA
Phone: 0333 358 1333
Email: sales@schoolcare.co.uk
Website: schoolcare.co.uk
Last Updated: February 2026
This Cookie Policy may be updated from time to time to reflect changes in our cookie practices or applicable regulations. We recommend reviewing this policy periodically to stay informed about how SchoolCare uses cookies.
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